Microsoft is preparing a new offensive against VMware for its new fiscal year 2011, starting this October.
eChannelLine published the summary of a keynote performed by Ross Brown, the Vice President of Worldwide Partner Sales at the company.
During his speech Brown covered the five main revenue opportunities for Microsoft partners in FY11, and one of them is virtualization.
The company announced a new 20% deal registration incentive for new virtualization business starting in October.
Microsoft probably aims at reaching at least the 30% market share during the new fiscal year, counting on the upcoming Service Pack 1 for Windows Server 2008 R2, currently in beta, which introduces Dynamic Memory for Hyper-V and RemoteFX for Remote Desktop Services (RDS).