Geraffo landed at VMware from BEA in June 2008. For almost two years he has been the Vice President of Sales and General Manager, in charge of Sales, Marketing, Consulting, Operations, Channels & Finance, managing over 1000 people.
HP appointed him as its new Senior Vice President and Managing Director of the Americas for the Enterprise Business group.
As ChannelWeb correctly highlighted, HP is taking a number of steps (like the acquisition of 3Com or the partnership with Microsoft) to counter the VMware | Cisco | EMC (VCE) coalition and hiring Geraffo can certainly help. He’s probably one of the few executives that has full knowledge about the VMware’s and Cisco’s current and future strategy around fabric computing and the evolution of their partnership.