One of the oldest startup in the virtual lab automation segment, Surgient, is now profitable as reported by the Austin Business Journal.
The key for this revenue boost was the decision to change the go-to-market strategy.
Surgient used to host the lab infrastructures of its customers and this approach may raise security and availability concerns.
Last year the company started to sell software licenses for in-site installations and won big customers like SAP and Siemens.
The story is interesting as other just-born startups in this and other segments are trying the hosting model right now: Skytap (virtual lab automation) and Lanamark (capacity planning) are two good examples.