Microsoft admits that VMware has been the only choice for partners so far

Posted by virtualization.info Staff   |   Monday, May 24th, 2010   |  

So far the Microsoft efforts to push Hyper-V have been primarily focused on changing the customers perspective about its hypervisor. But now the company has begun addressing sales partners. And it’s doing that in a completely new way.

Last week in fact, David Greschler, Director of Virtualization Strategy at Microsoft, published a call-to-action on the company’s partner network channel, directly mentioning competition with VMware:

Every partner knows about the great opportunity to sell virtualization technology and services. For a while, that meant one thing: working exclusively with VMware.

Times have changed.

The statement is remarkable as it openly admits that so far Microsoft virtualization platforms have not been a real alternative for solution providers.

The tone is radically different from the one it uses to address customers. Not only the company is confirming that VMware has been the only way to do profit in virtualization business until today, but it also suggest to offer Hyper-V and ESX side by side rather than replacing VMware hypervisor with Microsoft one:

Nearly every VMware partner we talk to recognizes that Microsoft is a major player in virtualization and tells us they would like an opportunity to build a virtualization practice that includes both VMware and Microsoft. They recognize that having a dual practice allows them to become more trusted advisors to their customers. But they want a way to better understand the economic model.

Even better, Microsoft admits that VMware’s projects generate more revenue in short term for medium business:

As much as we’d like to tell you otherwise, if you plug in the numbers to look at your work on a project by project basis, the numbers could favor VMware. But if you take a practice-level view and look at the numbers over the long term, the tool is likely to show partners making far more money with Microsoft.

Despite all of that, Microsoft prepared a Virtualization Partner Profitability Toolkit, suggesting that because Hyper-V solutions costs 3-5 times less than VMware ones, partners can sell more and have more follow-up opportunities selling all the other products Microsoft offers for data center.

MSFTVirtualizationProfitabilityToolkit


Labels:

blog comments powered by Disqus


virtualization.info Newest articles
Microsoft announces next version of Windows Server and System Center – UPDATED

October 1st, 2014

Yesterday, Microsoft announced the new name for its Client Operating System: Windows 10. What was also announced was the upcoming features to be introduced in the next version of Windows…

VMware announces Workstation 11 and Player 7 Pro

October 1st, 2014

VMware today announced the release of its type-2 client hypervisor product Workstation (version 11) and Player Pro (version 7). VMware expects to release both products in December this year. Starting…

Release: Citrix XenApp and XenDesktop 7.6

September 30th, 2014

As announced in august, Citrix has now made available version 7.6 of its Virtual Desktop Infrastructure (VDI) product XenDesktop and desktop and virtualization product XenApp.
Version 7.6 contains the following…

Lenovo closes acquisition of IBM’s x86 Server Business

September 29th, 2014

While the fact that Lenovo would take over the x86 Server Business line from IBM isn’t new, today Lenovo announced that a definitive agreement has been made effective October 1st….

Release: Pivotal CF 1.3

September 29th, 2014

The Pivotal Initiative is the organization, born in December 2012 from the merge of EMC and VMware cloud application and big data offerings and well known for Pivotal CF…

Paper: IBM Flex System Solution for Microsoft Hyper-V (2-node) Reference Architecture

September 29th, 2014

IBM has released a paper titled: "IBM Flex System Solution for Microsoft Hyper-V (2-node) Reference Architecture". The paper which contains 50 pages describes a reference architecture for building a 2…

Book: Virtualization 2.0 for dummies

September 29th, 2014

VMware has released a free eBook titled: "Virtualization 2.0 for dummies". The book which contains 88 pages can be downloaded from the VMware website after registration.
The book covers the…

Paper: VMware Virtual SAN Performance with Microsoft SQL Server

September 29th, 2014

VMware has released a paper titled:"VMware Virtual SAN Performance with Microsoft SQL Server", the paper which contains 9 pages shows the result of a scalability study running Microsoft SQL Server…

Release: Oracle OpenStack for Oracle Linux (O3L) 1.0

September 25th, 2014

Oracle has released its Oracle OpenStack for Oracle Linux (O3L). Oracle OpenStack for Oracle Linux is a distribution of the OpenStack (Icehouse) cloud framework integrated with the Oracle Linux Operating…

Paper: VMware Horizon 6 Reference Architecture

September 24th, 2014

VMware has released a paper titled: "VMware Horizon 6 Reference Architecture". The paper which contains 53 pages describes a reference architecture for building a VMware Horizon 6 deployment supporting 2,000…

Microsoft releases new Azure Virtual Machine sizes

September 24th, 2014

Microsoft has released new VM sizes for Microsoft Azure Virtual Machines and Web/Worker roles. The new VM sizes are called D-Series offering up to 112 GB in memory with compute…

Citrix releases tech preview of XenDesktop Windows Azure Pack Gallery Image

September 24th, 2014

Citrix has released a technical preview of a Gallery Image containing XenDesktop 7.5 to be used within Microsofts Windows Azure Pack (WAP).
WAP emulates the Windows Azure experience on-premise so…

Oracle Board of Directors appoints ex CEO Larry Ellison as Executive Chairman and CTO

September 23rd, 2014

Oracle has caused a world wide earthquake with the latest news announcing a change in its management, Larry Ellison, one of the founders of the Oracle empire who remained the…

Red Hat acquires FeedHenry

September 19th, 2014

We are living in a mobile world and the future will be more wireless than ever, we are working with technology all the time using our smartphones and tablets, the…

 
Monthly Archive