VMware is becoming an infrastructure management company

Posted by virtualization.info Staff   |   Tuesday, March 3rd, 2009   |  

vmware logo

Ready or not, VMware is morphing into an infrastructure management company where the word “virtual” is an optional.

The number of products released in the last few years is impressive and it’s accelerating, the market segments where VMware is entering are multiplying, the vision that the company has of its role in the IT industry is deeply changing.

All these elements point to a single direction.

Of course VMware denies such ambitious project. Admitting today that within 5-7 years it will become the biggest competitors of its partners BMC, CA, HP and IBM is not a good idea.
But the reality is that the company wants virtualization to be ubiquitous and wants to satisfy every necessity its customers have inside the virtual sphere.

This is why VMware feels the need, for instance, to acquire B-hive and provide a performance analysis tool for the applications running inside its virtual machines.
Or why it feels the need to acquire Determina and Blue Lane Technology to stack up a number of security products.
Or why it has to deliver a patch management solution that does much more than just updating the ESX hosts.
The list may go on and on (and will do in the near future).

This is not a story about secret plans to dominate the world. It’s just an incredible opportunity that VMware can’t and won’t pass.
No other vendor is today is in the position to dominate the market without spending billion of dollars to consolidate its leadership and product portfolio.
VMware is trusted in the enterprise as much as Google is trusted in our personal computers and pretty much everything it can provide will be carefully evaluated
Any other IT firm around has to fight to get a similar level of attention in the data center.

Now let’s assume for a minute that VMware doesn’t really have plans to become the new BMC (despite Chris Wolf, Senior Analyst at Burton Group, suggested that the two may be discussing a merge or an acquisition): the result won’t change much.

The infrastructure management market is pretty mature and even Microsoft has serious issues in competing with the big four.
Despite that the customer base that VMware built over the last few years is the main engine driving the company transformation.
The virtualization vendor counts today over 130,000 enterprise customers, including 100% of Fortune 100, 98% of Fortune 500, 100% of Global 100, and so on.
These top customers are in the position to ask everything they want and need. And the more they get from this trusted vendor the more they want.
VMware has to deliver. And every time the company delivers a new piece of its infrastructure the limits of its domain fade away a little more, making more and more complex to understand what should be within the domain of virtualization and what should be left outside.

Unless VMware self regulates and defines a neat restriction for its activities there is no escape from this situation.
But VMware is a public company and has to generate profit: as long as customers demand for more and promise profit the company has to invest in new solutions, entering new markets.

So, it doesn’t matter if VMware is changing its corporate mission on purpose or by demand, the important thing is that it’s happening.
And soon Microsoft may have much more problems than a Hyper-V vs ESX comparison to manage.


Labels:

blog comments powered by Disqus


virtualization.info Newest articles
Release: Update Rollup 6 for Microsoft System Center 2012 R2 and Windows Azure Pack – UPDATED

April 30th, 2015

Microsoft has released Update Rollup 6 for the following products within the System Center 2012 R2 suite: Service Manager (SCSM), Operations Manager (SCOM), Virtual Machine Manager (SCVMM) and Service…

Citrix announces Q1 2015 results

April 28th, 2015

Citrix announced its financial results for first quarter 2015.
The revenues for the first quarter were $761 million for an increase of 1% compared to Q1 2014.
Net income was $29…

VMware results for Q1 2015

April 28th, 2015

VMware released the results about its growth for Q1 2015.
VMware, announced a total  revenue growth of $1.51 billion, for an increase of 11 percent compared to Q1 2014. License revenues were…

Paper: VMware AlwaysOn Desktop Design Guide

April 23rd, 2015

VMware has released a paper titled: "VMware AlwaysOn Desktop Design Guide". The paper which contains 30 pages describes a high-availability solution for virtual desktops (VDI) and is based on View…

Book: Microsoft System Center Operations Manager Field Experience

April 22nd, 2015

Microsoft has released a free ebook titled:"Microsoft System Center Operations Manager Field Experience". System Center Operations Manager provides the monitoring component as part of the Microsoft System Center Suite….

VMware rebrands Immidio Flex+ as VMware User Environment Manager

April 22nd, 2015

In February this year, VMware acquired Immidio including its products AppScriber and Immidio Flex+. Now VMware has rebranded the product as VMware User Environment Manager.
User Environment Manager is available…

VMware announces 2 new products supporting Container virtualization

April 21st, 2015

VMware yesterday announced to new projects, Project Photon and Project Lightwave. Project Photon is a Linux Operating System which is optimized to run on vSphere and capable of running what…

Release: Docker Engine 1.6

April 21st, 2015

Docker has released version 1.6 of its container virtualization solution, Docker Engine. Also updates for Registry, Compose, Swarm and Machine and a preview of a client for Microsoft Windows…

Docker acquires Kitematic

April 16th, 2015

Lately it’s been a busy time for Docker, after disclosing the availability of its orchestration tools and the acquisition of SocketPlane, the open-source project that automates the deployment of…

Docker raises $95 million in Series D funding

April 15th, 2015

Docker, provider of the Docker container virtualization platform has announced that it has raised $ 95 million in a series D funding round. The round was led by Insight…

Paper: How VMware Mirage Complements and Extends Microsoft System Center Configuration Manager

April 14th, 2015

VMware has released a paper titled: "How VMware Mirage Complements and Extends Microsoft System Center Configuration Manager". The paper, which contains 28 pages details how VMware Mirage, VMware’s centralized image…

Paper: VMware Horizon 6 Storage Considerations

April 13th, 2015

VMware has released a paper titled: "VMware Horizon 6 Storage Considerations". The paper which contains 36 pages takes a close look at the most important questions and challenges that face…

Microsoft announces new container technologies

April 8th, 2015

In October last year, Microsoft announced that support for Docker container virtualization in its next version of Windows Server through the Windows Server Containers technology. Today Microsoft announced several…

Oracle announces beta for VM Virtualbox 5.0

April 7th, 2015

Oracle last week announced the availability of a beta for version 5.0 of its type-2 virtualization platform VM Virtualbox. VM Virtualbox, which was originally developed by InnoTek became part of…

 
Monthly Archive