VMware renames ESX Server in just ESX

Posted by virtualization.info Staff   |   Friday, April 4th, 2008   |  

The VMware hypervisor ESX Server is no more called in this way.

Even without a formal announcement the company dropped the term Server from its product name so that now we have two product: VMware ESX and VMware ESXi (in place of formerly ESX Server 3i).

Most of the online documentation still reports the former “ESX Server” label so customers may be confused for a while. Probably VMware will complete the name make-over in time for the release of VI 3.5 Update 1, scheduled for April 10.

It’s interesting to consider why the company renamed its most popular, flagship product.

The first, most likely reason is that the large majority of customers usually refers to the hypervisor with just ESX, which is shorter and easier to say. But there may be other reasons behind the change.

The Server word inside ESX Server implied that the hypervisor is for back-end implementation, which may be limitating for VMware on the long run.
What if the company is preparing to port its hypervisor to other platforms, like embedded devices for example? Running a server product on a mobile device sounds confusing and prevents the marketing department from creating an edition called ESX Mobile or ESXm.

VMware also performed another substantial change in its naming convention: it dropped the sentence an EMC company from the corporate logo.

The company is still an EMC subsidiary but the tagline was probably disturbing EMC competitors like HP and IBM which are top VMware partners.


Labels:

blog comments powered by Disqus


virtualization.info Newest articles
VMware announces results for Q2 2015

July 24th, 2015

VMware released the results about its results for Q2 2015.
VMware, announced a GAAP total revenue growth of $1.52 billion, for an increase of 4 percent compared to Q2 2014. License revenues…

Gartner releases its 2015 Magic Quadrant for x86 Server Virtualization Infrastructure

July 21st, 2015

Gartner released its Magic Quadrant for x86 Server Virtualization Infrastructure for year 2015, once more positioning VMware and Microsoft in the leaders Quadrant.
No surprises in the leaders quadrant, as…

Release: Parallels Mac Management 4.0 for Microsoft SCCM

July 21st, 2015

Parallels announced the availability of Parallels Mac Management 4.0 for Microsoft System Center Configuration Manager (SCCM), extending its range of capabilities to Mac computers.
This new release increases the flexibility…

Avast Software Acquires Remotium

July 10th, 2015

On July 8, Avast Software, a Czech private limited company provider of antivirus and security software products announced to have acquired Silicon Valley based Remotium, a company founded in…

Release: Oracle VM VirtualBox 5.0 Candidate 1 (RC1)

July 8th, 2015

Oracle has announced to have released version 5.0 Candidate 1 (RC1) for its virtualization platform VM VirtualBox. The release brings enhancement and bug fixes to the previous versions, improving stability…

IBM announces Docker Based Container Services

July 1st, 2015

Containers continue to gain traction, IBM announced the release of enterprise class containers based on Docker and built on its Platform as a Service, Bluemix for hybrid environments. It will…

Release: Xen Project Hypervisor 4.5.1

July 1st, 2015

The Xen Project, the community which develops the Xen hypervisor under the GNU General Public License (GPLv2) announced the availability of a new maintenance release, version 4.5.1 of the Xen…

Red Hat Summit 2015 Wrap-up

June 29th, 2015

Last week, Red Hat held its premiere event in Boston, Massachusetts from June 23 to 26, the Red Hat Summit,  where several announcements have been made.
The summit offered over…

Midokura expands OpenStack Team with Takashi Yamamoto

June 29th, 2015

Network virtualization is one of the hot topics within the OpenStack community. Last week japanese startup Midokura focused on network virtualization announced the assignment of Takashi Yamamoto as OpenStack…

Red Hat announces Q1 2015 earnings

June 24th, 2015

On June 18 Red Hat announced its financial results for its fiscal year 2016 and for the first quarter of 2015.
Total revenue for the first quarter ended May 31,…

Rancher Labs raises $10M in Series A funding

June 11th, 2015

Rancher Labs is a startup providing management on top of the Docker containers, today the company has announced that it has raised $10 million in a series A funding…

EMC acquires Virtustream

May 26th, 2015

EMC has acquired Virtustream, a Infrastructure as a Service (IaaS) provider originally funded among the others from SAP for 1.2 billion US dollars. Virtustream also provides a Cloud Management Platform…

Release: Midokura Enterprise MidoNet (MEM)

May 25th, 2015

Japanese startup Midokura focused on network virtualization announced the availability of Midokura Enterprise MidoNet (MEM). MidoNet is a scalable network virtualization solution integrated with OpenStack Kilo networking project and…

Release: Red Hat CloudForms 3.2

May 20th, 2015

Red Hat yesterday announced the release of version 3.2. of its cloud management software, CloudForms. CloudForms allows the management of hypervisors from Red Hat, VMware and Microsoft as well as…

 
Monthly Archive